When do you believe learning begins? BabyPlus is a prenatal education system that introduces patterns of sound in the only language that babies can understand in the prenatal environment—the maternal heartbeat. As a baby distinguishes the simple rhythmic sounds of BabyPlus from those of the mother's heartbeat, learning begins. Much like a prenatal vitamin encourages strong physical development, BabyPlus encourages strong cognitive development. Celebrities and other parents who've used BabyPlus report their children are born alert, calm, sleep easily, breastfeed well and hit developmental milestones early. BabyPlus is available online and at national retailers.